Consider the Snowclone

Language Log discusses snowclones, which I hadn't previously realized "Consider the X" were examples of, but with hindsight it makes perfect sense.

Here is wikipedia's definition of snowclone.

A snowclone is a type of cliché and phrasal template originally defined as "a multi-use, customizable, instantly recognizable, time-worn, quoted or misquoted phrase or sentence that can be used in an entirely open array of different jokey variants by lazy journalists and writers."

I must admit that the first time I heard the term snowclone was in reference to lolcats.